Wednesday, 14 December 2011
Tuesday, 13 December 2011
Poster Analysis
Poster Analysis
One Missed Call
The
mise-en-scene is the phone which tells you that it is going to play a
significant part in the movie. The screaming from the mouth within the eye
looks as if it is screaming into phone which shows that the phone is going to
alert or symbolise death. The facial expression on the main images is a slight
smirk which shows the person is getting pleasure from what they are doing. The
eyes of the image is made up of 2 pictures of a woman screaming, this relates
to the genre as screaming and loud noises is a convention on horror. The poster
shows that the narrative is closed as it doesn’t give you much background
information. From the picture you cannot tell the location or the time of day which
makes the target audience want to read more.
The Unique Selling Point of the picture is the
face, the eyes of this face is made up from the mouths of a female this
reinforces the negative stereotype of females being vulnerable, from this you
can tell that the film is going to fall under the horror genre. The face is a
pale colour which shows that it is lifeless or an evil spirit which connects to
the dead which is also a convention of horror. The use of the mouth forming and
eye could represent that this evil creature is watching the females every move.
The tagline ‘what will you sound like when you
die?’ asks the target audience a rhetorical question that they can only answer
if they watch the film. This engages them as it makes the want to know who dies
in the film and what they sound like.
The
colours used is red and black, red could symbolises blood and death with is a
convention of horror. Also the red can also show warning. In contrast to red
writing, the black background makes the face stand out even more. However,
since the face also looks like a human being it could show that the figure was
once a person. The black background could represent the unknown and the fear or
dark, which is another horror convention.
This
film would be targeted at 16-24 year olds as you can see from the colours used.
Textual analysis - One missed call
Textual Analysis
One Missed Call
The
film which I am going to analyse is called one missed call, it is a film
similar to the one that I will be producing; it was released in 2008 and
directed by Eric Valette. The genre of the film which is also the genre of the
one I will be making is a Physiological Horror.
Todorov’s
equilibrium model is used in ‘one missed call’ the state of normality
(equilibrium) starts with a young teenage girl having a phone conversation, the
normality becomes broken (disruption) when she gets pulled into the pond and a
red ball rises to the surface of the water. The new equilibrium is the victim
is saved from the killer and we hear the phone ring again. Similar to the
theory of Levi-Strauss, binary oppositions are used in this film this can be
seen through the victim and the killer which is good/bad and living/dead.
The film has a restricted narrative as a lot
of information is withheld so you do not know much until the very end. This is
similar to ‘the unborn’. Although you don’t know much until the ending the film
is in chronological order so you become aware and understand the storyline. By
doing this, it gives the audience more time to think how they believe the story
will end and more engaged as they would like to know if their ideas were correct
or not.
The
mobile phone ringtone is a diegetic audio sequence that the audience recognise
when something starts to go wrong; the mobile phone shows when the killer is
trying in interfere in the characters lives. Non diegetic eerie music is used
to build up tension when the victim approaching an area which is seen as
isolate where she then becomes vulnerable. An example of this is when the
female character receive the call an approaches the bridge which look as if a
possible death could occur, the eerie music is play to build tension. Cinematography
is used to highlight significant part in the film to show a variety of things,
Facial expression which shows how the characters feeling, long shots to pick up
on the killer or victims body language. An example of this is when the phone
rings and there is an extreme close up on the phone and another one on the
character to show their facial expressions this shows that they were afraid
because they knew who was on the other end of the phone. Low key lighting is
used to enhance the genre as it allows the character to see less which makes
them more vulnerable.
Film Reviews
The Film review which I will be analysing is from the ‘Time
Entertainment.’ The Film which is contained in the review is Paranormal
Activity 2. The film was reviewed by Mary Pols.
The mode of address used throughout the review is slightly informal due to a number of words that she uses. The film review is targeted at a general audience rather than a niche one. The critic briefly summarises each aspect of the film – directors, narrative actors etc.
Firstly, the critic talks briefly about the narrative in paranormal activity 2. ‘’ I retained almost no memory of its narrative content’’ she then breaks down the narrative from the previous paranormal activity, in informal tone. As explained above she used the word ‘dope’ which lower in register of the review. As the review progresses she then brakes down the narrative structure of the second film and how the movie opens.
The film critic clearly contains the actor’s names in brackets with the characters that they play. She describe (Micah Sloath) as a dope which is a slang/informal discourse.
Pols mentions that the director from the previous film had been replaced by a new director. (Todd Williams) which she goes on to say she had doubts about that change. Later on in the review she talks about the writer and director from paranormal activity (Oren Peli) she went on to talk about the budget of that film and said ‘it’s the kind of budget you could use to get a pretty used car’ this statement is non-standardised as she uses ‘pretty used car’ meaning a really old car. She later on explains she thought the budget in this current film had increased.
Lastly, towards the end of the review, she talks about some of the camera shot in the film. For example the surveillance shots in the film. She said it brought thrills and chills throughout the audience.
The mode of address used throughout the review is slightly informal due to a number of words that she uses. The film review is targeted at a general audience rather than a niche one. The critic briefly summarises each aspect of the film – directors, narrative actors etc.
Firstly, the critic talks briefly about the narrative in paranormal activity 2. ‘’ I retained almost no memory of its narrative content’’ she then breaks down the narrative from the previous paranormal activity, in informal tone. As explained above she used the word ‘dope’ which lower in register of the review. As the review progresses she then brakes down the narrative structure of the second film and how the movie opens.
The film critic clearly contains the actor’s names in brackets with the characters that they play. She describe (Micah Sloath) as a dope which is a slang/informal discourse.
Pols mentions that the director from the previous film had been replaced by a new director. (Todd Williams) which she goes on to say she had doubts about that change. Later on in the review she talks about the writer and director from paranormal activity (Oren Peli) she went on to talk about the budget of that film and said ‘it’s the kind of budget you could use to get a pretty used car’ this statement is non-standardised as she uses ‘pretty used car’ meaning a really old car. She later on explains she thought the budget in this current film had increased.
Lastly, towards the end of the review, she talks about some of the camera shot in the film. For example the surveillance shots in the film. She said it brought thrills and chills throughout the audience.
The Second review which I analysed was from Empire magazine,
by Kim Newman. In comparison to the first review, her review is organised into
3 Sections; plot, review and verdict. Also an image from the film was added. It
is short compared to the first, and uses both formal and informal language, to
reach out to a wider audience. The USP in the review is the Narrative as it is
included throughout the whole review; however, Newman makes references to the
change of directors in the sequel and the actors who play in the film.
At the end of the review Kim, also makes reference to other films that the viewer may also enjoy which also reaches out to a wider audience.
The last review which I looked at was from the Chicago Sun Times. A common factor which all the reviews contained was the same image from paranormal activity.
In the introduction it contains an informal tone, when describing moments of the film as ‘Gotcha moments’ in this case meaning moments where the film is loud and scary. Unlike the other to review Roger talks about camera in the middle of the review. The review is organised well, with the cast and credits in a section.
At the end of the review Kim, also makes reference to other films that the viewer may also enjoy which also reaches out to a wider audience.
The last review which I looked at was from the Chicago Sun Times. A common factor which all the reviews contained was the same image from paranormal activity.
In the introduction it contains an informal tone, when describing moments of the film as ‘Gotcha moments’ in this case meaning moments where the film is loud and scary. Unlike the other to review Roger talks about camera in the middle of the review. The review is organised well, with the cast and credits in a section.
Links.
1) http://www.time.com/time/arts/article/0,8599,2027132,00.html
2) http://www.empireonline.com/reviews/ReviewComplete.asp?FID=136856
3) http://rogerebert.suntimes.com/apps/pbcs.dll/article?AID=/20101022/REVIEWS/101029991
Thursday, 8 December 2011
Monday, 5 December 2011
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