Poster Analysis

Poster Analysis

One Missed Call

One missed called is a supernatural horror. The poster from the film ‘one missed call’ is made from a simple picture with many interpretations. The title is written in red full block capitals which makes it stand out. The fact that it is written in red relates to the genre as it symbolises death, blood and warning.  Death and blood is conventions of a horror which shows that it belongs to that genre. The title ‘one missed call’ is significant because a call is what you get from someone who knows you or knows of you, the fact that the call is ‘missed’ could show that the person is no longer present and how now significant in the characters life. The title also looks as if it fading away which could represent a past or a memory. The connotations that arises when look at the poster is where is it set and who is the person on the front, this engages the target audience as it make them want to find out answers for their questions. The font of the title is an influence that was used in horror films from the 1900s.

The mise-en-scene is the phone which tells you that it is going to play a significant part in the movie. The screaming from the mouth within the eye looks as if it is screaming into phone which shows that the phone is going to alert or symbolise death. The facial expression on the main images is a slight smirk which shows the person is getting pleasure from what they are doing. The eyes of the image is made up of 2 pictures of a woman screaming, this relates to the genre as screaming and loud noises is a convention on horror. The poster shows that the narrative is closed as it doesn’t give you much background information. From the picture you cannot tell the location or the time of day which makes the target audience want to read more.

 The Unique Selling Point of the picture is the face, the eyes of this face is made up from the mouths of a female this reinforces the negative stereotype of females being vulnerable, from this you can tell that the film is going to fall under the horror genre. The face is a pale colour which shows that it is lifeless or an evil spirit which connects to the dead which is also a convention of horror. The use of the mouth forming and eye could represent that this evil creature is watching the females every move.

 The tagline ‘what will you sound like when you die?’ asks the target audience a rhetorical question that they can only answer if they watch the film. This engages them as it makes the want to know who dies in the film and what they sound like.

The colours used is red and black, red could symbolises blood and death with is a convention of horror. Also the red can also show warning. In contrast to red writing, the black background makes the face stand out even more. However, since the face also looks like a human being it could show that the figure was once a person. The black background could represent the unknown and the fear or dark, which is another horror convention.

This film would be targeted at 16-24 year olds as you can see from the colours used.